Do you perceive a spiral below?
Measure It - They Are Concentric Circles!
Perception Management, Inc.
"...providing real visibility for management decisions..."
Do you have confidence in your perceptions of what your employees/prospects/customers are doing/need/perceive?
How heavily are your well conceived and thought-out decisions based on artificial, apparent, fraudulent, or illusory information?
How do you know?
Unless you are Measuring and Managing
Perceptions, your visions, directives, imperatives, and awareness of what is happening within your organization,
prospects, and customers
is not even closely representative of reality. WHY?